About Me
Built Around Your Business
Where real business experience meets the skill to build it. I make small businesses a website that does justice to the reputation they've already earned.
My Story
The Experience Behind Your Website
I build websites the way a business owner thinks. Every choice is measured against whether it brings customers in.
Built in Revenue Operations, Refined in Practice
Most agencies learned web development in bootcamps. I learned it in the trenches of revenue operations, where every decision either moves the business forward or holds it back.
With hands-on revenue experience across growing businesses, I discovered something agencies miss: websites fail not because of bad code, but because they were never built to bring in customers, just to look nice.
That's why my clients see real, measurable results in months, not years. I don't just launch a professional website and walk away. Every page is built and measured against one question: does this help your business get and keep customers?
I'm not another agency selling "beautiful websites" that sit there doing nothing. I build websites that earn their keep. Let's talk about your project.
My Mission
Make a great website accessible to every small business. No small business should have to choose between a site that's cheap but embarrassing and one that's great but unaffordable. You get a professional site that brings in customers, at a fair price.
My Guarantee
If the KPI I agree to with you at kickoff (typically conversion rate, qualified leads per month, or revenue per visitor) doesn't improve over its installed-analytics baseline within 90 days, I keep working (up to 3 additional revision rounds covering optimization scope) at no extra cost until it does. Baseline is measured from analytics installed on day one of the engagement.
My Toolkit
What I Build With
Proven tools. Modern technology. Everything chosen because it delivers results for business owners.
Development
- Fast, modern websites
- Mobile-ready by default
- Built to convert visitors
- Optimized for search
Analytics
- Revenue Attribution
- Conversion Optimization
- A/B Testing
- Performance Monitoring
Launch & Support
- Local SEO Setup
- Content Updates
- Booking & Payment Setup
- Customer Follow-Up
Security
- Bank-Level Security
- GDPR Compliance
- Performance Security
- Vulnerability Assessment
The Founder
The Builder Behind the Work
Why trust a former revenue operations professional to build your website? Because I understand something most agencies don't: a website is only worth what it brings in.

Richard Hudson
Founder & Web Designer
Before building for clients, I spent 5+ years in revenue operations at established companies, close enough to the numbers to see exactly which websites brought in customers and which just looked nice.
Here's what I learned: most websites fail not because of bad technology, but because they were never built to bring in customers. Agencies charge $50K for a beautiful site the owner can't even update. I build small businesses a professional website they control, one that turns the reputation they've already earned into booked customers.
When I saw how many great local businesses had glowing reviews but no website (or one so dated it cost them customers), I knew where I could help. Hudson Digital Solutions exists to fix exactly that: a professional website, built around how your business actually works.
"I don't care how beautiful your website is if it doesn't bring in customers. Build results or build nothing."
My Principles
How I Work
The core beliefs behind every website I build.
Performance First
Every millisecond matters. I build for speed because fast sites convert better, rank higher, and deliver a better experience for your customers.
Data Driven
Assumptions kill businesses. Every decision is backed by data, every feature is measured, and every optimization is validated against real results.
Built to Grow With You
I build for growth. Your website and systems grow with your business, no expensive rebuilds when you scale.
Ready to build the website you've earned?
Let's map out the website your business needs, and build you something that turns the reputation you've earned into booked customers.